One Copywriter
+ 14 Brands

How do you help put a small agency doing work for some amazing brands on the map? Well, you send a copywriter out into the wilderness for five days to survive by only using products from those brands and nothing else. Yes, we did. And yes, he did survive. What began as a stunt with a social media extension allowing users to follow along and offer helpful survival tips to our hero, culminated in a 15 minute film documenting what we called Living Off The Brands.

Role: CD

Awards:
The One Show—Merit
The Rosey Awards—Award of Excellence